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How to Create a Colour Palette for your Brand with Adobe Color CC

In today’s video blog I walk you through how to use my favourite colour tool: Adobe Color CC.

Here’s what I cover in the video:

How to Create a Colour Palette

You can create a colour palette on your own from scratch with Adobe Colour CC, but if you’re new to design and to colour theory, then you might feel more comfortable working with an existing palette. In the video I show you how to create your own colour scheme based on an existing colour scheme and then using the colour rules to find other colours that fit well.

What Types of Colours to Use in Branding

If you’re creating colours for your visual branding, remember that you shouldn’t have too many primary colours. Instead, choose only a couple colours as your primary colours and then you can create a more diverse colour palette to use in the rest of your branding if needed. I explain this more in the video.

How to Create a Colour Scheme From an Image

If you have an image you are working with and need to create a design around it – for example, for a brochure, a poster, or a book cover – then you can use Adobe Color CC to create a palette from the image.

Watch the video to find out more!

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